RICHARD VIRENQUE
HIS STORY
You know Richard Virenque? 7 times dot jersey of the Tour de France! He decided to represent G4 as a brand ambassador. Friend of the brand for a few years now, it seemed relevant to associate and move together towards the elegant performance!
Beyond the performance, we like, at G4, sharing moments! Power, meet, discuss and share the same passion that drives us. Richard is in the same vein today. His career is over, he continues cycling for fun and sharing, just like Geoffroy Lequatre.
HIS STORY WITH G4
As we told you, Richard Virenque has been close to G4 for a few years now.
In this video, find Richard wearing our new Aero collection, during a commercial clip of his partner, Festina. Every opportunities are good to wear the G4 outfits!
G4 x Richard Virenque is the combination of four distinct desires! At first, it is the idea of sharing unique moments on the saddle, it is one of the fundamental elements of our sport for Richard. Being elegant and stylish during rides is another one!
Finally, it is to bring the experience of a former professional cyclist in the development of a brand always looking for the exception.
HIS FAVORITE OUTFITS
Richard Virenque is looking for daring, modern cycling! All the collections please him when they have something more, something different from the others. Of course, this does not exclude the fact that he can wear more sober outfits, but in his mind he wants a cycling world with boldness and comfort.
