Cycling events: G4 meets you

Cycling season is officially open! Although G4 is a connected brand in every way, it also likes to meet its community. Discover all the summer 2023 cycling events you won’t want to miss!

L’ardéchoise, the unmissable cyclo event

Come and meet us from June 14 to 17 at the 30ᵉ edition of the Ardéchoise, one of Europe’s biggest cycling gatherings! The Ardéchoise is a unique opportunity to celebrate the passion for cycling and discover the latest trends in cycling. So, for the 10ᵉ consecutive year, G4 invites you to meet it at its stand in the Ardéchoise exhibitors’ village. Here you can discover the very latest collections in exclusivity and chat with the G4 team on site for a guaranteed convivial moment.

A cycling ride by G4

No more excuses – it’s the perfect time of year for a bike outing! G4 is organizing a Ride for you on Saturday, June 24, around Nice, in the south of France. It’s the perfect opportunity to meet up and share a unique moment on the bike together. Geoffroy Lequatre, the brand’s founder and a former professional cyclist, will be with you on this bike ride he’s concocted himself. Follow the G4 Ride account on Facebook for more information about organized bike rides, and don’t hesitate to let us know if you’d like to take part! G4 looks forward to seeing you this Saturday, June 24, for a ride of pure pleasure!

Tour de France evening at Le Troquet

On June 8, G4 inaugurated its brand-new pop-up store at Le Troquet in Budapest. A new collaboration in the Hungarian capital with many surprises in store. No later than Saturday, July 1, G4 invites all cycling fans to a Tour de France evening. Geoffroy, a former professional cyclist who took part in the Tour de France three times during his career, will talk about his extraordinary experience! For the less fortunate who can’t make it to Budapest, Geoffroy will be live on G4’s Instagram account, so you too can experience his testimony first-hand!

L’Étape du Tour in Annemasse

An event not to be missed! G4 will be present for the 31ᵉ edition of the Étape du Tour de France from July 7 to 9 in Annemasse. So, the G4 team welcomes you to its stand to discover the brand’s various collections, the opportunity to try them on and get tailored advice given by cycling professionals. L’Étape du Tour is undoubtedly a major sporting challenge, but it also offers an exceptional tourist opportunity, allowing you to meet brands like G4 that are just waiting to meet you.

This 14ᵉ Stage of the Tour de France is a special one for G4, as it marks the brand’s decision to put together its own team to take part in the event! Team G4 is preparing to cover 152 km of road between Annemasse and Morzine, with more than 4100 meters of cumulative positive altitude difference! The G4 team will be delighted to ride with you if you take part in the Stage, and is looking forward to sharing this challenge with its community on the networks! This stage of the Tour de France promises to be an emotional one!

Travel with G4 on L’Étape Slovakia

Like last year, G4 is honored to be the official partner of the Étape Slovakia by Tour de France. As an official partner, G4 is organizing a cycling trip along the route of the Étape Slovakia, and looks forward to seeing you from August 16 to 21 for this crazy journey! Don’t miss this incredible opportunity to explore Slovakia, Austria and Hungary, crossing borders by bike and discovering the most beautiful hidden landscapes of these magnificent countries. This all-inclusive trip, organized in partnership with Le Raidard, is available subject to booking: see more information on the trip.

More surprises and events to come! Follow G4 on Instagram and Facebook so you don’t miss a thing! Don’t hesitate to get in touch with us on the networks or via our e-mail address co*****@g4*********.com for any info requests!

See you soon!